Viva Houston Media — Portfolio & Credibility Showcase
DIGITAL MARKETING · PR · MEDIA · HOUSTON & EL PASO

We Don't Cover Events. We Multiply Them.

Viva Houston turns a single event into a measurable campaign that reaches audiences before, during, and long after the lights go down.

TRUSTED TO COVER THE BIGGEST STAGES IN SPORTS & ENTERTAINMENT
UFC
MATCHROOM
DAZN
GOLDEN BOY
NBA
MLB
NFL
TOYOTA CENTER

We've been trusted to cover events for UFC, Matchroom Boxing, DAZN, Golden Boy, the NBA, MLB, NFL, and the Toyota Center — and several of them have trusted us to handle full campaigns, not just coverage.

The Company

From Marketing Engine To Media House

Viva Houston began as a digital marketing company — obsessed with one thing: generating measurable business results for brands.

That expertise evolved into a media outlet and public relations company, because clients wanted more than advertising. They wanted storytelling, influence, media coverage, and audience ownership.

Helping events, athletes, entertainers, promoters, and brands create measurable attention that converts into real business results.
Digital MarketingPublic Relations Media CoverageSocial Media SEOEvent Marketing Influencer CampaignsAthlete Branding Audience GrowthContent Production Paid Advertising
Why Brands Trust Us

We Don't Post.
We Build Campaigns.

Trusted by promoters, athletes, entertainers, restaurants, sponsors, and organizations throughout Texas — because we understand what content alone never will.

01 · PSYCHOLOGY

Audience & Conversion

We understand audience psychology and how attention converts into action — not just impressions, but outcomes.

02 · NARRATIVE

Storytelling & Search

We understand storytelling and search — building coverage that ranks and resonates well past the event date.

03 · VALUE

Sponsorship & Reach

We understand sponsorship value and how to extend a single event far beyond one night.

Audience & Analytics

Years Of Audience We Can Activate

0
Social Impressions · One Campaign
0
Audience Database · HOU Area
0
Markets · Houston & El Paso
0
Bilingual Reach
Campaign Experience

The Track Record

AUGUST 7, 2026 · LIVE ON DAZN

BoxFest XIX

El Paso County Coliseum · Official PR & Marketing Campaign

One of the largest boxing events in El Paso. An ongoing, full-scope campaign we run end to end.

Paid AdvertisingMedia StrategyPressSocial CampaignsAthlete BrandingSponsor Activation
WBA WORLD CHAMPIONSHIP

Stephanie Han vs Holly Holm I & II

World Title Coverage

Two-fight world championship coverage across both markets.

COMBAT SPORTS · PPV

Jake Paul vs Nate Diaz · Lamont Roach vs Isaac Cruz

Major-Event Coverage

High-visibility fight-night coverage delivering millions of combined impressions.

MATCHROOM BOXING · HOUSTON

Foster vs Ford

Fertitta Center · On-Site Coverage

Title-fight coverage plus additional major professional boxing events throughout Houston and Texas.

MUSIC & ENTERTAINMENT

Concert Coverage — 50 Cent & Major Tours

Festivals · Interviews · Fan Activations

Live event coverage, artist interviews, and fan activations across Houston's entertainment scene.

SPORTS MEDIA

Houston & El Paso Sports

Rockets · Dynamo · Dash · Astros · Texans

Coverage spanning Houston pro sports, El Paso sports, and combat sports across Texas.

Athlete & Talent Representation

The Roster

A growing PR division representing the voices shaping Houston and the borderland.

Ivy Poison Enriquez
PROFESSIONAL BOXER

Ivy "Poison" Enriquez

  • Official PR
  • Brand Development
  • Media
  • Marketing
Giovanni Marquez
PROFESSIONAL BOXER

Giovanni Marquez

  • Official PR
  • Marketing
  • Media
Raul El Diamante Marquez
FORMER WORLD CHAMPION

Raul "El Diamante" Marquez

  • Brand Representation
  • Media Representation
The Chingo Bling Integration

Deliverables From Chingo Bling

This collaboration extends far beyond a traditional influencer partnership — a full content package built around a 2.1M+ audience.

2

Promotional Posts

On @realchingobling (2.1M+ followers across all platforms), posted on agreed-upon dates before the event — featuring official event artwork, ticket link, venue info, and event details.

3–5

Instagram Stories

Posted throughout the campaign leading up to the event — ticket reminders, countdown stickers, event announcements, and approved promotional assets.

1

Collab Reel

An Instagram collab between @realchingobling and @vivahoustonmedia, posted 24–48 hours after the event — event footage, crowd reactions, performance moments, and the overall experience.

1

Post-Event Recap Post

Published on @realchingobling 24–48 hours after the event — approved event photos and a recap caption thanking attendees and promoting future events.

1

Behind-The-Scenes Piece

Reel or Story sequence posted 24–48 hours after the event — backstage moments, artist arrival, venue atmosphere, fan interactions, and event production.

1

Interview / Content Feature

For Instagram and TikTok, posted 24–48 hours after the event — a brief promotional interview on the event experience, audience energy, appreciation for fans, and future projects (topics subject to management approval).

Who Is Chingo Bling?

An American rapper, producer, comedian, actor, and digital creator with a combined audience of more than 2.1 million followers across all platforms — an influence built over two decades through music, comedy, live touring, and digital content.

He gained national recognition through his independent music career before signing with Asylum Records, releasing projects featuring Paul Wall, Mike Jones, Baby Bash, Pitbull, Lucky Luciano, Trae Tha Truth, N.O.R.E., and others.

One of the most recognizable Mexican-American entertainers in digital media, his comedy content has amassed millions of views across YouTube and social — leading to sold-out stand-up tours across the United States.

His comedy special, "They Can't Deport Us All," was co-produced with the mitú Network and is streaming on Netflix, expanding his national audience even further.

Today he continues to blend comedy, music, and cultural storytelling — one of the most influential Hispanic entertainers in the country, and meaningful exposure for brand partners and event promotions.

Content Approval
  • All creative assets coordinated with the artist's management team.
  • Any requested edits or revisions incorporated prior to publishing.
  • Posting date and time mutually agreed upon.
  • All approved tags, collaborators, sponsors, and event hashtags included as directed by the artist's team.
SEO & Search Dominance

Content That Ranks

Social media lasts days.
Google lasts years.

Our coverage doesn't disappear after 24 hours — it ranks. We combine SEO, Google Discover, Search, News, Social, Video, PR, and Paid Media to maximize long-term visibility.

Manager for Ivy EnriquezHUSSAIN AL-YAARUBI · VIVA HOUSTON PR
#1
Manager for Giovanni MarquezHUSSAIN AL-YAARUBI · VIVA HOUSTON PR
#1
Manager for Chingo BlingHUSSAIN AL-YAARUBI · VIVA HOUSTON PR
#1
Best Boxer in El PasoIVY "POISON" ENRIQUEZ
#1
Best Boxer in HoustonGIOVANNI MARQUEZ
#1
Houston Boxing NewsONGOING
TOP
Concert Coverage HoustonRANKED
TOP
Case Study · Restaurant Watch Party
0SOCIAL IMPRESSIONS · ONE ACTIVATION

We Don't Just Create Awareness. We Drive Customers Through The Door.

We organized and promoted a watch party for one of our restaurant partners — and turned online reach into real-world results.

1M+ Social Impressions
Massive Engagement
Strong Foot Traffic
Positive ROI
THE ANALYTICS THAT PROVED IT · 1,000,000+ IMPRESSIONS
Campaign analytics showing over 1 million impressions
Creative & Design Team

Graphics That Stop The Scroll

Our in-house design team builds art-directed campaign creative — the kind that makes a promoter look like the headliner. Don't overlook us: the visuals are half the reach.

DESIGNED IN-HOUSE BY VIVA HOUSTON

A talented design team means every campaign ships with scroll-stopping creative — no outsourcing, no delays, no compromise on the look.

What Makes Us Different
We Don't Let Likes & Followers Fool Us.

Vanity metrics don't sell tickets. We focus on measurable performance — reach, watch time, saves, shares, click-through rates, audience retention, and conversion. Every campaign is built around data, not assumptions.

ReachWatch TimeSavesSharesCTRRetentionConversion

Beyond visibility, we capture audience data whenever possible — building remarketing audiences and retargeting fans long after the event has ended.

Coverage you can measure. An audience you can market to again.

How We Cover An Event

Full-Scope Coverage

Countdown Campaign
Behind The Scenes
Event Day Coverage
Reels & Photography
Fan Interviews
YouTube · IG · FB · TikTok
Sponsor Integration
SEO Articles · Indexing
Media Recap
Post-Event Highlights
Proof Of Concept · Fully Branded Concert Websites

We Build Custom Sites For The Events We Cover

Every ticket becomes marketing inventory.

Every credential becomes content.

Every interview becomes reach.

Every reel becomes discoverability.

Every article becomes SEO.

Every campaign becomes measurable value.

Grupo Frontera — Triste Pero Bien C*bron Tour
Our Request · Grupo Frontera
6

VIP Tickets

01 6 VIP Tickets
02 Meet & Greet With Chingo Bling
03 Front-Of-House Media Access

Not simply to attend the show — but to produce the content, storytelling, audience engagement, and measurable marketing that extends the life of the event far beyond concert night. Because great events deserve great marketing.

Let's Talk Partnership

Leave your info — we capture every lead so we can follow up and retarget the right audience.

VIVA HOUSTON
Digital Marketing · PR · Media · Houston & El Paso · events@vivahoustonmedia.com
Divvi Media LLC · Viva Houston Media / Viva 915 Media